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State of Freight: Strong volume, stuck OTRI and caution for shippers in ’24

FreightWaves’ Fuller and Strickland say capacity remains the issue, but what if it ‘bleeds out’ by the middle of next year?

Zach Strickland (l) and Craig Fuller at the December State of Freight webinar. (Photo: FreightWaves)

A freight market in which demand remains healthy and truckload rates remain stuck in a relatively narrow range showing little ability to break out to a higher level was the focus of FreightWaves’ final State of Freight webinar for 2023.

Zach Strickland, FreightWaves’ director of freight market intelligence, kicked things off in his discussion with FreightWaves CEO Craig Fuller on Thursday by noting something that might be missed in a market of spot truckload rates that seem stuck near a bottom: Demand isn’t all that bad.

Here are some of the takeaways from Thursday’s webinar. 

There’s not much sign of a freight recession when volumes are considered

In a year in which carriers large and small would describe the market as weak or worse, volumes actually have held up. 

“Underlying all this has been actually a pretty decent demand-side environment,” Strickland said, referring to the Outbound Tender Volume Index (OTVI) from SONAR. “I think when we talked about this recently, we were almost kind of like, ‘This is weird. It shouldn’t be this way because normally supply and demand is a little bit more in balance in a tighter market.’”

Fuller agreed that the demand for freight has been far stronger than might be indicated by financial benchmarks such as rate per mile for truckload transportation.  

In discussion of the “freight recession,” Fuller said some people have said to him, “Wait, volumes are actually pretty good. How do you describe this as a recession?” That leads to a question of definition and what exactly constitutes the freight market. “There’s so many different definitions of it, but I think we have to look at it from the state of volume,” he said. 

And when that perspective is taken, the picture of a freight recession is not as clear. “Financial hedge funds understand what we’re seeing,” Fuller said. “Volumes have been strong and the economy has been stronger than any of us really would have guessed.”

But the OTRI is saying something different

As Fuller said after discussing the strong volumes on the demand side of the ledger, “for freight professionals, it doesn’t feel that way. And the reason it doesn’t feel that way is the market has been oversupplied with capacity.”

That led to Strickland putting up a chart that showed the increase in the Federal Motor Carrier Safety Administration’s granting of authorities. Since December 2019, authorities granted by FMCSA have risen about 40%, Stricikland said, but volumes are up about 14% during that time. 

“This is not measuring trucks, it’s measuring operating authority growth,” Strickland said. “So this to me kind of displays the story of the freight market environment, possibly better than any other at this point because we have this huge glut of capacity.”

Fuller noted, “Carriers have taken about every piece of freight that they have been offered.” 

The end result is that the Outbound Tender Rejection Index (OTRI), which measures contract loads rejected by carriers in a routing guide and thus is a strong benchmark of available capacity, remains below where it was a year ago, according to Strickland. On Thursday, the OTRI was 3.76%. A year ago it was 3.86%.

There are reasons to believe current conditions may be coming to an end

Fuller said the U.S. economy in general has been stronger and volumes have held up. “What happens if the market continues to bleed out capacity and there is a capacity problem?” he asked. 

Shippers should probably be “playing a little bit more on defense than we have talked about in prior conversations,” Fuller said. Because even though capacity is still plentiful, freight market history shows that “there have been times when the capacity situation has changed so fast in terms of pricing.”

A capacity crunch could emerge by the second half of 2024, according to Fuller, who added he is “not calling for it.”

Given that, contract negotiations in the first half of 2024 could be “probably the last set of reductions shippers will give to their carrier base, because the cycle would be largely over with,” Fuller said.

Government has played a role in keeping volumes relatively strong

The Inflation Reduction Act (IRA) “has really driven a lot of money into the economy,” with a particular emphasis on manufacturing, Fuller said. And it wasn’t just a short-term hit. “We could continue to see more capital coming into the economy from these projects” that were enabled by the legislation.

In a recent meeting with a group of CEOs, a presenter from the European automotive industry said the IRA was “the most important driver of nearshoring and reshoring in history.” Its structure is leading to more automotive manufacturing in the U.S. as well as energy transition products such as battery plants. “I came out of there pretty bullish on what this means from a nearshoring and reshoring aspect that I don’t think we think about a lot,” Fuller said.

The salad days spurred by COVID are not likely to return

Asked by a webinar participant whether the type of linehaul rates that the truckload industry reveled in during the slow COVID recovery would return, Fuller said that the industry then “reached peak truckload. I don’t think we’ll see $4-per-mile rates for many years.” 

Strickland agreed “that was an anomaly. Hopefully you enjoyed it while you had it.”

More articles by John Kingston

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State of Freight takeaways: Low rates, low OTRI mask market improvement

The State of Freight: 5 takeaways on Yellow’s fate and a UPS strike

7 Comments

  1. Stephen Webster

    We use a number of brokers that charge 7 percent to 12 percent. We see the gross rate and net. 3 of the brokers we use are using a facility to get money at 2% for 30 days
    So not all brokers are bad . Some brokers out of India are running on a flat 5 % .We need to limit no brokers to more than 15% and no less than 5%

  2. LouisiAnimal

    You guys are nuts to think that the broker is taking that much money. Brokers in this market are happy taking 5%! You see, shippers often look to the market to know if a broker is taking them to the cleaners and some use the same pricing tools that brokers use to keep their finger on the pulse of the market. There’s always another broker coming in with a cheaper rate. Brokers know that their margin is another brokers opportunity, and will reduce their quotes to what the shipper allows in efforts to not get undercut. Shame on the shipper for not seeing a broker overcharging them. Especially with the amount of solicits that they’re getting daily from freight sales reps. They can easily obtain a couple of quotes to make sure their broker is in line.

  3. Bruce Hanks

    I’m not sure what these pundits are looking at but it clearly isn’t reality. In your heaviest freight markets, Chicago, L.A., NY, NJ ports volumes are way down. Your average load boards don’t even have 100 loads available and the rates are below operating expense. When u have loads from the east to westcoast paying $3k for 3,000 mi plus hundreds of dollars in tolls that defines reality. Explain for example today 12/18/2023 in Chicago, population 2.6m, available loads (30) on one loadboard?

  4. thagearjammer

    why doesn’t any one talk about the elephant in the room big data!? brokers have put themselves at a competitive advantage by coercing truck drivers into “mandating” location tracking aka (instant market conditions) they don’t have to pay! they have instant market conditions. just leave the rate we have 75 trucks within 200 miles of pickup in our carrier network and 4 inbound by Tuesday empty at 09:00. Service provided by trucker tools for 1200 a month. good brokers still out there that wanna support a guy keep working hard!

  5. Ray

    The other elephant in the room is to many hands in the cookie jar. Our government has enabled this by unnecessary legislation in the trucking industry. So many places money is going that its hard to tell who’s benefiting from excess that actually belongs in the workers pocket, not in the veiled buracracy.

  6. Silver Joe

    Why doesn’t anybody talk about the elephant in the room 🐘?
    3rd party logistics ( Brokers ) have been taking too much money from the shipper’s rate for years 💰💰💰!!!
    They even take the Fuel Surcharge and Pocket-it for themselves 💵 ⛽.

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John Kingston

John has an almost 40-year career covering commodities, most of the time at S&P Global Platts. He created the Dated Brent benchmark, now the world’s most important crude oil marker. He was Director of Oil, Director of News, the editor in chief of Platts Oilgram News and the “talking head” for Platts on numerous media outlets, including CNBC, Fox Business and Canada’s BNN. He covered metals before joining Platts and then spent a year running Platts’ metals business as well. He was awarded the International Association of Energy Economics Award for Excellence in Written Journalism in 2015. In 2010, he won two Corporate Achievement Awards from McGraw-Hill, an extremely rare accomplishment, one for steering coverage of the BP Deepwater Horizon disaster and the other for the launch of a public affairs television show, Platts Energy Week.